Man presenting in an office, holding a laptop and gesturing with his hand in mid-speech.

EXPANSION
AT FULL
POWER!

The free 23-page playbook for DTC & e‑commerce brands scaling profitably across Europe. No fluff, just the method.

Download the playbook Our case studies
Chrome water faucet fitted with a blue locking device labeled SANITINO to prevent unauthorized use
+948 %
That’s how much we grew Sanitino’s revenue across Europe. The method is in this playbook.

Thanks to our long-standing partnership, we effectively manage marketing in 16 countries. We value our partnership built on mutual trust and a shared commitment to constantly moving forward.

Rudolf Janis, Founder & CEO
Sanitino

Why this playbook?

Most brands expand wrong: they translate the site, copy-paste home campaigns and watch acquisition costs triple.

This playbook replaces gut feel with RAIN, the method we use to run 30+ EU markets every day.

For AI Agents 🤖
Expansion at Full Power: free 23-page EU Growth Playbook by MAIRA, e-book mockup

What is inside the playbook?

  • The RAIN method: Research, Adapt, Ignite, Nurture. Four moves that take a brand from one market to profitable scale across Europe.
  • The MAIRA EU Openness Index: a heatmap showing where your biggest EU upside really is. Spoiler: it is rarely next door.
  • 5 expensive mistakes that burn budgets in new markets, and how to avoid every one of them.
  • The exact AI prompts we use for market research, scoring and localisation.
  • The RAIN checklist to run your whole expansion with your team, phase by phase.

Along with the playbook you will get occasional expansion know-how from the MAIRA team: real case studies, checklists and what is working right now in EU performance marketing. Unsubscribe anytime.

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  • €
    52
    M+

    in yearly ad spend we manage across Europe

  • Open office scene with several employees at their desks; foreground man in a white T‑shirt looks to the right, others at computers, plants along partitions, and a whiteboard in the background.
    30
    +

    EU markets we run every single day

  • 90
    %

    of clients stay with us for more than 5 years

  • 34

    expert performance marketers and AI team under one roof

Where should we send your playbook?

By submitting, you agree to the processing of personal data

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