{"id":803,"date":"2026-03-31T23:53:36","date_gmt":"2026-03-31T21:53:36","guid":{"rendered":"https:\/\/mairateam.com\/?page_id=803"},"modified":"2026-10-26T13:36:25","modified_gmt":"2026-10-26T12:36:25","slug":"criteo","status":"publish","type":"page","link":"https:\/\/mairateam.com\/cs\/criteo\/","title":{"rendered":"Criteo"},"content":{"rendered":"\t\t\t\t<div class=\"component-hero-home relative overflow-clip bg-secondary-500 text-white mt-0 lg:mt-6 wysiwyg-offset\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"absolute inset-x-0 top-0 h-95 sm:h-160 lg:h-205 overflow-clip pointer-events-none\">\n\t\t\t\t\t\t\t\t<picture class=\"absolute inset-0\">\n\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1920x1080-crop\/a7a06497-1.avif\" type=\"image\/avif\" width=\"1920\" height=\"1080\" media=\"(min-width: 1280px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1280x720-crop\/a7a06497-1.avif\" type=\"image\/avif\" width=\"1280\" height=\"720\" media=\"(min-width: 1024px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x576-crop\/a7a06497-1.avif\" type=\"image\/avif\" width=\"1024\" height=\"576\" media=\"(min-width: 768px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/640x360-crop\/a7a06497-1.avif\" type=\"image\/avif\" width=\"640\" height=\"360\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/a7a06497-1.jpg\" width=\"3000\" height=\"2000\" alt=\"\" loading=\"eager\" fetchpriority=\"high\" decoding=\"async\" class=\"w-full h-full object-cover object-top saturate-[.7]\">\n\t\t\t\t<\/picture>\n\n\t\t\t\t\t\t<div class=\"absolute inset-0 bg-secondary-500\/30\"><\/div>\n\t\t\t<div class=\"absolute inset-0 bg-gradient-to-b from-secondary-500 via-transparent to-secondary-500\"><\/div>\n\t\t\t<div class=\"absolute inset-0 bg-gradient-to-r from-secondary-500 via-secondary-500\/30 to-transparent\"><\/div>\n\t\t<\/div>\n\t\t<div class=\"container relative z-1\">\n\t\t<div class=\"grid grid-cols-12 gap-y-12 gap-x-8 xl:gap-x-16\">\n\t\t\t<div class=\"col-span-12 lg:col-span-5\">\n\t\t\t\t\t\t\t\t<h1 class=\"text-[3rem]\/[0.92] md:text-[5rem]\/[0.92] xl:text-[6rem]\/[0.92] 2xl:text-[9.375rem]\/[0.92] text-balance font-bold uppercase max-w-118 mt-8 sm:my-16\">Criteo: vy\u0161\u0161\u00ed v\u00fdnosy z&nbsp;reklamy d\u00edky inteligentn\u00edmu c\u00edlen\u00ed<\/h1>\n\t\t\t\t\t\t\t<div class=\"flex items-center gap-x-5 sm:gap-x-7\">\n\t\t\t<a href=\"#about\" class=\"hidden xl:block relative size-22 2xl:size-32 bg-secondary-700 flex-shrink-0 overflow-clip\">\n\t\t\t\t<svg class=\"js-rain-container size-22 2xl:size-32 text-primary-500\" viewBox=\"0 0 100 100\">\n\t\t\t\t\t<defs>\n\t\t\t\t\t\t<symbol id=\"raindrop\" viewBox=\"0 0 10 6\" width=\"13\" height=\"8\">\n\t\t\t\t\t\t\t<path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-linejoin=\"round\" stroke-width=\"2.5\" d=\"M2 1.829 4.83 4.657l2.828-2.828\"\/>\n\t\t\t\t\t\t<\/symbol>\n\t\t\t\t\t<\/defs>\n\t\t\t\t<\/svg>\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"prose prose-invert font-medium xl:text-2xl\/tight 2xl:text-3xl\/tight text-balance\"><p>Criteo spravujeme p\u0159es 3&nbsp;roky pro v\u00edce ne\u017e 50 klient\u016f. Dynamick\u00fd remarketing a&nbsp;v\u00fdkonnostn\u00ed akvizice, kter\u00e9 zvy\u0161uj\u00ed v\u00fdnosy nad r\u00e1mec Google Ads a&nbsp;Skliku.<\/p>\n<\/div>\n\t\t<\/div>\n\t\n\t\t\t\t\t\n\t\t\t<\/div>\n\t\t\t<div class=\"col-span-12 lg:col-span-7 flex lg:justify-end lg:items-end lg:mt-134 xl:mt-104 2xl:mt-170\">\n\t\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<div class=\"bg-primary-500\">\n\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"mt-12 pt-12 lg:mt-64 lg:pt-0 2xl:mt-114 pb-20 relative z-10\">\n\t\t\t\t\t<div class=\"grid grid-cols-12 gap-y-8 lg:gap-x-10 2xl:gap-x-30 scroll-m-24\" id=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-span-12 lg:col-span-9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose prose-invert max-w-none text-white font-bold uppercase text-balance text-[1.1875rem]\/[1.4] md:text-[1.875rem]\/[1.2] 2xl:text-[3.75rem]\/none\">\n\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><strong>Jedete kampan\u011b v&nbsp;Google Ads a&nbsp;Skliku na pln\u00fd v\u00fdkon? I&nbsp;tak jde z&nbsp;inzerce dostat v\u00edc. 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40.31h190.464v-18.33H714.312m0 41.57h190.464v-19.59H714.312m0 42.84h190.464v-20.86H714.312m0 44.1h190.464v-22.12H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1415.09h190.464v-23.38H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1438.33h190.464v-24.64H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1461.58h190.465v-25.91H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1484.83h190.465v-27.18H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1508.07h190.465v-28.44H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1531.32h190.465v-29.71H714.312\"\/><path fill=\"currentColor\" d=\"M714.312 1523.59h190.465v25.705H714.312zm178.776-505.93h186.621v2.618H893.088zm0 21.61h186.621v4.612H893.088zm0 21.62h186.621v6.607H893.088zm0 21.62h186.621v8.602H893.088zm0 21.61h186.621v10.596H893.088zm0 21.62h186.621v12.59H893.088zm0 21.61h186.621v14.586H893.088zm0 21.62h186.621v16.581H893.088zm0 21.62h186.621v18.576H893.088zm0 21.61h186.621v20.571H893.088zm0 21.62h186.621v22.566H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1255.44h186.621V1280H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1277.05h186.621v26.555H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1298.67h186.621v28.551H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1320.28h186.621v30.544H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1341.9h186.621v32.54H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1363.52h186.621v34.535H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1385.13h186.621v36.529H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1406.75h186.621v38.525H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1428.36h186.621v40.52H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1449.98h186.621v42.515H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1471.6h186.621v44.511H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1493.21h186.621v46.505H893.088z\"\/><path fill=\"currentColor\" d=\"M893.088 1514.83h186.621v34.468H893.088z\"\/><path fill=\"currentColor\" d=\"M519.686 1547.57h560.024v250.781H519.686z\"\/><path fill=\"currentColor\" d=\"M1079 1284h2157v514H1079z\"\/><path fill=\"currentColor\" d=\"M2156 784h1080v868H2156zM0 1773h3236v2500H0z\"\/><\/svg>\n\t\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-heading prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<h2 class=\"wp-block-heading\">CO JE CRITEO A&nbsp;CO V\u00c1M P\u0158INESE? <\/h2>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-paragraph prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<p class=\"wp-block-paragraph\">Platforma Criteo je <strong>RTB platforma<\/strong>, kterou lze vyu\u017e\u00edvat pro jak\u00e9koliv reklamy v&nbsp;obsahov\u00e9 s\u00edti, pop\u0159\u00edpad\u011b i&nbsp;videoreklamy. Od ostatn\u00edch reklamn\u00edch platforem se odli\u0161uje t\u00edm, \u017ee m\u00e1 velmi <strong>pokro\u010dil\u00e9 algoritmy, <\/strong>d\u00edky kter\u00fdm dok\u00e1\u017ee oslovit spr\u00e1vn\u00e9ho u\u017eivatele, na spr\u00e1vn\u00e9m m\u00edst\u011b, na spr\u00e1vn\u00e9m za\u0159\u00edzen\u00ed a&nbsp;hlavn\u011b ve spr\u00e1vn\u00fd \u010das.<\/p>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-list prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<ul class=\"wp-block-list\">\n<li>Criteo nem\u00e1 sv\u00e9 vlastn\u00ed um\u00edst\u011bn\u00ed reklam, ale vyu\u017e\u00edv\u00e1 um\u00edst\u011bn\u00ed reklam <strong>Google Ads, Skliku a&nbsp;nov\u011b i&nbsp;Mety. <\/strong>T\u00edm p\u00e1dem pokr\u00fdv\u00e1 nejv\u011bt\u0161\u00ed a&nbsp;nejkvalitn\u011bj\u0161\u00ed publishery na \u010desk\u00e9m trhu.<\/li>\n<\/ul>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-list prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<ul class=\"wp-block-list\">\n<li> <strong>Mafra, Seznam, CNC, Impression Media, Vltava Labe Media, Nova Group, FTV Prima, Economia + 65 RTB<\/strong> s\u00edt\u00ed. Z\u00e1rove\u0148 ho m\u016f\u017eete vyu\u017e\u00edt pro reklamy ve v\u0161ech zem\u00edch CEE, z\u00e1padn\u00ed Evropy i&nbsp;sv\u011bta.<\/li>\n<\/ul>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-list prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<ul class=\"wp-block-list\">\n<li>V neposledn\u00ed \u0159ad\u011b d\u00edky velmi <strong>rozmanit\u00fdm a&nbsp;kreativn\u00edm \u0161ablon\u00e1m<\/strong> Criteo umo\u017e\u0148uje vytvo\u0159it poutav\u00e9 a&nbsp;dynamick\u00e9 reklamy, kter\u00e9 dok\u00e1\u017eou zaujmout mnohem v\u00edce ne\u017e reklamy v&nbsp;jin\u00fdch syst\u00e9mech. A&nbsp;o tom jsme se u\u017e p\u0159esv\u011bd\u010dili u&nbsp;v\u011bt\u0161iny klient\u016f.<\/li>\n<\/ul>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-paragraph prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<p class=\"wp-block-paragraph\">Za v\u00edce ne\u017e <strong>3&nbsp;roky<\/strong>, co Criteo pou\u017e\u00edv\u00e1me, jsme pomohli zv\u00fd\u0161it tr\u017eby 50+ klient\u016fm. Platformu zn\u00e1me skrz na skrz a&nbsp;v\u0161e, co m\u016f\u017eeme, pe\u010dliv\u011b testujeme. U&nbsp;n\u011bkter\u00fdch klient\u016f pat\u0159\u00ed Criteo mezi <strong>nejst\u011b\u017eejn\u011bj\u0161\u00ed reklamn\u00ed platformy<\/strong> jejich digit\u00e1ln\u00edho marketingov\u00e9ho mixu. O&nbsp;na\u0161ich v\u00fdsledc\u00edch se m\u016f\u017eete p\u0159esv\u011bd\u010dit nap\u0159\u00edklad v&nbsp;<a href=\"https:\/\/mairateam.com\/cs\/zvyste-konverzni-pomer-dynamickeho-remarketingu-az-o-200\/\">tomto <\/a>\u010dl\u00e1nku.<\/p>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-gutenberg-heading prose max-w-full prose-invert\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t<div class=\"max-w-prose text-body-md mx-auto\">\n\t\t\n<h2 class=\"wp-block-heading\">Co pro v\u00e1s v&nbsp;Criteu p\u0159iprav\u00edme?<\/h2>\n\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-zig-zag bg-secondary-500 pb-24 2xl:pb-48 wysiwyg-offset\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t<div class=\"grid grid-cols-1 items-center lg:grid-cols-2 gap-x-9 gap-y-6 xl:gap-y-17\">\n\t\t\t\t\t\t\t\t<div\n\t\t\t\tclass=\"grid grid-cols-subgrid items-center lg:col-span-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"size-full aspect-square max-w-full lg:order-last\" gsap-animation=\"reveal\">\n\t\t\t\t\t\t\t\t\t\t\t<picture class=\"inline\">\n\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1700x1700-crop\/a7a06305-1.avif\" type=\"image\/avif\" width=\"1700\" height=\"1700\" media=\"(min-width: 1500px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1200x1200-crop\/a7a06305-1.avif\" type=\"image\/avif\" width=\"1200\" height=\"1200\" media=\"(min-width: 1024px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/850x850-crop\/a7a06305-1.avif\" type=\"image\/avif\" width=\"850\" height=\"850\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/a7a06305-1.jpg\" width=\"3000\" height=\"2000\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"h-full w-full object-cover\">\n\t\t\t\t<\/picture>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"relative flex flex-col gap-6 max-w-[50rem] px-6 py-10 lg:py-16 xl:py-24 justify-self-end lg:order-first xl:px-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"prose text-3xl\/[1.1] sm:text-4xl\/[1.1] lg:text-5xl\/[1.1] xl:text-6xl\/[1.1] text-white font-bold uppercase text-balance\" gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\tFull performance dynamick\u00fd remarketing\n\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose prose-invert text-lg\/[1.25] lg:text-xl\/[1.25] text-balance\" gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">D\u00edky pokro\u010dil\u00e9mu c\u00edlen\u00ed a&nbsp;personalizovan\u00fdm reklam\u00e1m zobraz\u00edte ka\u017ed\u00e9mu u\u017eivateli p\u0159esn\u011b ty produkty, o&nbsp;kter\u00e9 projevil z\u00e1jem, v&nbsp;atraktivn\u00edm vizu\u00e1ln\u00edm form\u00e1tu a&nbsp;ve spr\u00e1vn\u00fd \u010das. Postar\u00e1me se o&nbsp;<\/span><b>technick\u00e9 nasazen\u00ed feedu, spr\u00e1vn\u00e9 p\u00e1rov\u00e1n\u00ed dat, optimalizaci kampan\u00ed i&nbsp;biddingov\u00e9 strategie<\/b><span style=\"font-weight: 400;\">. Vy se tak m\u016f\u017eete soust\u0159edit na byznys, zat\u00edmco my p\u0159iv\u00e1d\u00edme z\u00e1kazn\u00edky zp\u011bt do va\u0161eho e\u2011shopu.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div\n\t\t\t\tclass=\"grid grid-cols-subgrid items-center lg:col-span-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"size-full aspect-square max-w-full\" gsap-animation=\"reveal\">\n\t\t\t\t\t\t\t\t\t\t\t<picture class=\"inline\">\n\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1700x1700-crop\/a7a06468.avif\" type=\"image\/avif\" width=\"1700\" height=\"1700\" media=\"(min-width: 1500px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1200x1200-crop\/a7a06468.avif\" type=\"image\/avif\" width=\"1200\" height=\"1200\" media=\"(min-width: 1024px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/850x850-crop\/a7a06468.avif\" type=\"image\/avif\" width=\"850\" height=\"850\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/a7a06468.jpg\" width=\"3000\" height=\"2000\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"h-full w-full object-cover\">\n\t\t\t\t<\/picture>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"relative flex flex-col gap-6 max-w-[50rem] px-6 py-10 lg:py-16 xl:py-24 xl:px-20\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"prose text-3xl\/[1.1] sm:text-4xl\/[1.1] lg:text-5xl\/[1.1] xl:text-6xl\/[1.1] text-white font-bold uppercase text-balance\" gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\tV\u00fdkonnostn\u00ed akvizice\n\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose prose-invert text-lg\/[1.25] lg:text-xl\/[1.25] text-balance\" gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Mimo remarketingov\u00e9 kampan\u011b v\u00e1m dok\u00e1\u017eeme nastavit i&nbsp;kampan\u011b akvizi\u010dn\u00ed, kter\u00e9 oslovuj\u00ed nov\u00e9 z\u00e1kazn\u00edky na z\u00e1klad\u011b jejich z\u00e1jm\u016f a&nbsp;chov\u00e1n\u00ed, i&nbsp;kdy\u017e je\u0161t\u011b nenav\u0161t\u00edvili v\u00e1\u0161 web. V\u0161e ale podchyt\u00edme tak, aby reklamy m\u011bly vysokou n\u00e1vratnost a&nbsp;v\u00e1m se i&nbsp;tak vyplatily.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div\n\t\t\t\tclass=\"grid grid-cols-subgrid items-center lg:col-span-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"size-full aspect-square max-w-full lg:order-last\" gsap-animation=\"reveal\">\n\t\t\t\t\t\t\t\t\t\t\t<picture class=\"inline\">\n\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1700x1700-crop\/a7a06659.avif\" type=\"image\/avif\" width=\"1700\" height=\"1700\" media=\"(min-width: 1500px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1200x1200-crop\/a7a06659.avif\" type=\"image\/avif\" width=\"1200\" height=\"1200\" media=\"(min-width: 1024px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/850x850-crop\/a7a06659.avif\" type=\"image\/avif\" width=\"850\" height=\"850\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/a7a06659.jpg\" width=\"3000\" height=\"2000\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"h-full w-full object-cover\">\n\t\t\t\t<\/picture>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"relative flex flex-col gap-6 max-w-[50rem] px-6 py-10 lg:py-16 xl:py-24 justify-self-end lg:order-first xl:px-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"prose text-3xl\/[1.1] sm:text-4xl\/[1.1] lg:text-5xl\/[1.1] xl:text-6xl\/[1.1] text-white font-bold uppercase text-balance\" gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\tAkvizice pro generov\u00e1n\u00ed n\u00e1v\u0161t\u011bvnosti\n\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose prose-invert text-lg\/[1.25] lg:text-xl\/[1.25] text-balance\" gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">D\u00edky vyu\u017eit\u00ed datov\u00fdch sign\u00e1l\u016f Critea c\u00edl\u00edme na u\u017eivatele s&nbsp;vysok\u00fdm z\u00e1jmem o&nbsp;va\u0161e produkty, i&nbsp;kdy\u017e je\u0161t\u011b va\u0161i zna\u010dku neznaj\u00ed. T\u00edm vygenerujeme vysoce relevantn\u00ed n\u00e1v\u0161t\u011bvnost a&nbsp;za levno. Zkombinujeme tuto kampa\u0148 s&nbsp;dynamick\u00fdm remarketingem a&nbsp;relevantn\u00ed u\u017eivatele prom\u011bn\u00edme na z\u00e1kazn\u00edky.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-steps-slider relative bg-primary-500 text-white py-16 lg:py-32 xl:py-44 wysiwyg-offset\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid grid-cols-1 md:grid-cols-12 gap-6 md:gap-12 mb-12 lg:mb-16\" gsap-animation=\"slide-up\">\n\t\t\t\t<div class=\"md:col-span-8\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"text-xl lg:text-3xl text-balance font-medium leading-none mb-6 lg:mb-12 xl:mb-16\">Spr\u00e1va Critea agenturou. Jak to prob\u00edh\u00e1?<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose text-3xl\/[1.1] sm:text-4xl\/[1.1] lg:text-5xl\/[1.1] xl:text-6xl\/[1.1] font-bold uppercase text-balance\"><p style=\"font-weight: 400;\"><strong>Criteo v&nbsp;agentu\u0159e spravuje hned n\u011bkolik zku\u0161en\u00fdch odborn\u00edk\u016f, kte\u0159\u00ed se r\u00e1di pod\u00edvaj\u00ed tak\u00e9 na potenci\u00e1l va\u0161\u00ed firmy na t\u00e9to platform\u011b.<\/strong><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"md:col-span-4 self-end\">\n\t\t\t\t\t<div class=\"flex md:justify-end gap-1 items-start\">\n\t\t\t\t\t\t<div class=\"swiper-button-prev static m-0 size-14 lg:size-17.5 shrink-0 flex items-center justify-center after:hidden bg-white\/20\">\n\t\t\t\t\t\t\t<svg class=\"svg-slider-arrow size-4 lg:size-6 text-white rotate-180\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"4.08 6.5 24.83 21\"><path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-linejoin=\"round\" stroke-width=\"4\" d=\"M6.084 17h19.833m-7.5 8.5 8.5-8.5m-8.5-8.5 8.5 8.5\"\/><\/svg>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"swiper-button-next static m-0 size-14 lg:size-17.5 shrink-0 flex items-center justify-center after:hidden bg-white\/20\">\n\t\t\t\t\t\t\t<svg class=\"svg-slider-arrow size-4 lg:size-6 text-white\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"4.08 6.5 24.83 21\"><path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-linejoin=\"round\" stroke-width=\"4\" d=\"M6.084 17h19.833m-7.5 8.5 8.5-8.5m-8.5-8.5 8.5 8.5\"\/><\/svg>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<div class=\"relative\" gsap-animation=\"slide-up\">\n\t\t\t<div class=\"swiper overflow-visible\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide flex h-auto\">\n\t\t\t\t\t\t\t<div class=\"bg-white text-secondary-500 p-6 sm:p-8 h-full flex flex-col flex-1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"font-medium text-lg lg:text-xl mb-3 md:mb-5\">01<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-2xl\/tight sm:text-3xl\/tight xl:text-[2.5rem]\/tight uppercase font-bold text-secondary-500 text-balance mb-3 md:mb-5\">Cenov\u00e1 nab\u00eddka a&nbsp;n\u00e1vrh \u0159e\u0161en\u00ed<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose text-lg lg:text-xl text-balance flex-grow\"><p><span style=\"font-weight: 400;\">Aby pro v\u00e1s Criteo d\u00e1valo smysl z&nbsp;remarketingov\u00e9ho hlediska, mus\u00edte m\u00edt na webu m\u011bs\u00ed\u010dn\u00ed n\u00e1v\u0161t\u011bvnost alespo\u0148 50 tis\u00edc u\u017eivatel\u016f. Spl\u0148ujete? Skv\u011ble. Tak se budeme moct pustit do spolupr\u00e1ce!<\/span><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide flex h-auto\">\n\t\t\t\t\t\t\t<div class=\"bg-white text-secondary-500 p-6 sm:p-8 h-full flex flex-col flex-1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"font-medium text-lg lg:text-xl mb-3 md:mb-5\">02<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-2xl\/tight sm:text-3xl\/tight xl:text-[2.5rem]\/tight uppercase font-bold text-secondary-500 text-balance mb-3 md:mb-5\">Implementace<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose text-lg lg:text-xl text-balance flex-grow\"><p><span style=\"font-weight: 400;\">Nastav\u00edme kampan\u011b a&nbsp;reklamy a&nbsp;pomoc\u00ed Google Tag Manageru zajist\u00edme implementaci v\u0161ech nezbytn\u00fdch m\u011b\u0159ic\u00edch k\u00f3d\u016f. Pak u\u017e jen napoj\u00edme produktov\u00fd feed a&nbsp;v\u0161e spust\u00edme.<\/span><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide flex h-auto\">\n\t\t\t\t\t\t\t<div class=\"bg-white text-secondary-500 p-6 sm:p-8 h-full flex flex-col flex-1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"font-medium text-lg lg:text-xl mb-3 md:mb-5\">03<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-2xl\/tight sm:text-3xl\/tight xl:text-[2.5rem]\/tight uppercase font-bold text-secondary-500 text-balance mb-3 md:mb-5\">Optimalizace<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"prose text-lg lg:text-xl text-balance flex-grow\"><p><span style=\"font-weight: 400;\">A te\u010f u\u017e jen vyd\u011bl\u00e1v\u00e1me\u2026 samoz\u0159ejm\u011b, ale aby se algoritmus spr\u00e1vn\u011b nau\u010dil, mus\u00ed kampan\u011b b\u011b\u017eet minim\u00e1ln\u011b m\u011bs\u00edc. Tak\u017ee je sledujeme, pln\u00edme pr\u016fb\u011b\u017en\u00e9 c\u00edle, optimalizujeme a&nbsp;reportujeme, co bychom mohli zlep\u0161it a&nbsp;jak.<\/span><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"component-contact-image relative overflow-clip bg-secondary-500 text-secondary-500 md:text-white mt-16 lg:mt-24 2xl:mt-48 wysiwyg-offset\">\n\t\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<div gsap-animation=\"slide-up\">\n\t\t\t\t\t\t\t\t\t<picture class=\"block aspect-[1636\/1090] w-full overflow-hidden js-image-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/2560x0-default\/a7a06663-1.avif\" type=\"image\/avif\" width=\"2560\" height=\"1707\" media=\"(min-width: 1024px)\">\n\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1200x0-default\/a7a06663-1.avif\" type=\"image\/avif\" width=\"1200\" height=\"800\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/a7a06663-1.jpg\" width=\"3000\" height=\"2000\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"-mt-[10vw] w-full h-[calc(100%+10vw)] object-cover js-image\">\n\t\t\t\t<\/picture>\n\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"relative z-30 py-24 md:pt-70 md:pb-48 bg-white md:bg-transparent text-secondary-500\">\n\t\t\t<div class=\"container\" id=\"contact\">\n\t\t\t\t\t\t\t\t<div class=\"grid grid-cols-1 md:grid-cols-12 items-start gap-y-24 md:gap-x-10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-span-12 h-full flex flex-col justify-end md:col-span-8 md:col-start-3 \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"text-5xl xl:text-6xl text-secondary-500 text-balance leading-none font-bold uppercase mb-12 lg:mb-16\">M\u00e1te z\u00e1jem o&nbsp;spr\u00e1vu Critea? NAPI\u0160TE N\u00c1M<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpforms-container wpforms-render-modern\" id=\"wpforms-124\"><form id=\"wpforms-form-124\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" data-formid=\"124\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/cs\/wp-json\/wp\/v2\/pages\/803\" data-token=\"8784dc16e123b6f7112e42ee51841f8e\" data-token-time=\"1793183602\"><noscript class=\"wpforms-error-noscript\">Chcete-li vyplnit tento formul\u00e1\u0159, pros\u00edm povolte v prohl\u00ed\u017ee\u010di JavaScript.<\/noscript><div id=\"wpforms-error-noscript\" style=\"display: none;\">Chcete-li vyplnit tento formul\u00e1\u0159, pros\u00edm povolte v prohl\u00ed\u017ee\u010di JavaScript.<\/div><div class=\"wpforms-field-container\">\t\t<div id=\"wpforms-124-field_1-container\"\n\t\t\tclass=\"wpforms-field wpforms-field-text\"\n\t\t\tdata-field-type=\"text\"\n\t\t\tdata-field-id=\"1\"\n\t\t\t>\n\t\t\t<label class=\"wpforms-field-label\" 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aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 3236 4273\"><path fill=\"currentColor\" d=\"M1078.71 747.34h187.678v1H1078.71zm0 21.812h187.678v1.603H1078.71zm0 22.122h187.678v2.584H1078.71zm0 22.123h187.678v3.565H1078.71zm0 22.124h187.678v4.545H1078.71zm0 22.124h187.678v5.526H1078.71zm0 22.124h187.678v6.505H1078.71zm0 22.123h187.678v7.486H1078.71zm0 22.122h187.678v8.467H1078.71zm0 22.124h187.678v9.448H1078.71zm0 22.123h187.678v10.428H1078.71zm0 22.124h187.678v11.408H1078.71zm0 22.125h187.678v12.389H1078.71zm0 22.12h187.678V1048H1078.71zm0 22.12h187.68v14.35h-187.68zm0 22.13h187.68v15.332h-187.68zm0 22.12h187.68v16.312h-187.68zm0 22.12h187.68v17.293h-187.68zm0 22.13h187.68v18.274h-187.68zm0 22.12h187.68v19.254h-187.68zm0 22.12h187.678v20.234H1078.71zm0 22.13h187.678v21.216H1078.71zm0 22.12h187.678v31.196H1078.71z\"\/><path fill=\"currentColor\" d=\"M1078.71 1255.86h187.678v23.176H1078.71z\"\/><path fill=\"currentColor\" d=\"M1078.71 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Platforma Criteo je RTB platforma, kterou lze vyu\u017e\u00edvat pro jak\u00e9koliv reklamy v&nbsp;obsahov\u00e9 s\u00edti, pop\u0159\u00edpad\u011b i&nbsp;videoreklamy. Od ostatn\u00edch reklamn\u00edch platforem se odli\u0161uje t\u00edm, \u017ee m\u00e1 velmi pokro\u010dil\u00e9 algoritmy, d\u00edky kter\u00fdm dok\u00e1\u017ee oslovit spr\u00e1vn\u00e9ho u\u017eivatele, na spr\u00e1vn\u00e9m m\u00edst\u011b, na spr\u00e1vn\u00e9m za\u0159\u00edzen\u00ed a&nbsp;hlavn\u011b ve spr\u00e1vn\u00fd \u010das. Za v\u00edce ne\u017e 3&nbsp;roky, co Criteo [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_acf":"","inline_featured_image":false,"footnotes":""},"class_list":["post-803","page","type-page","status-publish","hentry"],"acf":{"body_background_color":"secondary"},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"Criteo kampan\u011b spravujeme p\u0159es 3 roky pro 50+ klient\u016f. 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