{"id":1493,"date":"2026-07-01T10:52:41","date_gmt":"2026-07-01T08:52:41","guid":{"rendered":"https:\/\/mairateam.com\/?post_type=case&#038;p=1493"},"modified":"2026-07-01T10:55:20","modified_gmt":"2026-07-01T08:55:20","slug":"narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu","status":"publish","type":"case","link":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/","title":{"rendered":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home &amp; Garden, <strong>p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm c\u00edlem <strong>zn\u00e1sobit do p\u011bti let obrat alespo\u0148 t\u0159ikr\u00e1t<\/strong>, a to pr\u00e1v\u011b expanz\u00ed do zahrani\u010d\u00ed. A poda\u0159ilo se, <strong>dos\u00e1hli jsme ohromuj\u00edc\u00edho n\u00e1r\u016fstu o 948 % b\u011bhem 6 let.<\/strong><\/p>\n\n\n\t\t\t\t<figure class=\"component-article-image not-prose !my-8 lg:!my-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-case-fb.jpg\" class=\"inline-block js-lightbox\">\n\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x0-default\/sanitino-case-fb.avif\" type=\"image\/avif\" width=\"1024\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-case-fb.jpg\" width=\"1200\" height=\"1200\" alt=\"Hand holding a tablet that displays a mock Facebook page for &#039;Sanitino&#039; with a logo, cover image, and a prominent &#039;Shop Now&#039; button on the screen.\" loading=\"lazy\" decoding=\"async\" class=\"max-w-full h-auto\">\n\t\t<\/picture>\n\t\t\t<\/a>\n\n\t\t\t<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mezi roky 2018 a\u017e 2025 do\u0161lo ve v\u0161ech zem\u00edch k n\u00e1r\u016fstu efektivity o nejm\u00e9n\u011b 20 % a celkov\u00e9 p\u0159\u00edjmy vzrostly desetin\u00e1sobn\u011b.<\/strong> Nap\u0159\u00edklad na n\u011bmeck\u00e9m a italsk\u00e9m trhu se n\u00e1m povedlo efektivitu rovnou zdvojn\u00e1sobit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Srovn\u00e1n\u00ed prvn\u00edho pololet\u00ed 2024 a 2025 ve v\u0161ech zem\u00edch<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Navzdory n\u00e1r\u016fstu n\u00e1klad\u016f o 23 % v d\u016fsledku spu\u0161t\u011bn\u00ed nov\u00fdch trhu jsme \u00fasp\u011b\u0161n\u011b <strong>zv\u00fd\u0161ili tr\u017eby o 22 %.<\/strong> V\u00fddaje rostly i d\u00edky zvy\u0161uj\u00edc\u00edm se cen\u00e1m za proklik, s\u00edl\u00edc\u00ed konkurenci na vybran\u00fdch trz\u00edch v\u010detn\u011b vstupu do nov\u00e9 vertik\u00e1ly <strong>D\u016fm a Zahrada,<\/strong> a tak\u00e9 investic\u00ed do nov\u00fdch trh\u016f, kde jsme p\u0159i vstupu maximalizovali tr\u017en\u00ed pod\u00edl i za cenu vy\u0161\u0161\u00edch n\u00e1klad\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tento r\u016fst podtrhuje na\u0161i schopnost <strong>p\u0159izp\u016fsobit se a prosperovat.<\/strong> Strategick\u00e9 investice a velk\u00e9 \u00fasil\u00ed vlo\u017een\u00e9 do marketingov\u00fdch aktivit p\u0159isp\u011bly k v\u00fdrazn\u00e9mu zlep\u0161en\u00ed celkov\u00e9 v\u00fdkonnosti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e1\u0161 vztah se Sanitinem je zalo\u017een\u00fd na vz\u00e1jemn\u00e9 d\u016fv\u011b\u0159e a skv\u011bl\u00e9 pr\u00e1ci na obou stran\u00e1ch. <strong>Postupn\u011b jsme spole\u010dn\u011b expandovali do \u010dtrn\u00e1cti evropsk\u00fdch zem\u00ed \u2013 konkr\u00e9tn\u011b do N\u011bmecka, Francie, Rakouska, Belgie, Nizozemska, Polska, Slovenska, \u0160pan\u011blska, Ma\u010farska, It\u00e1lie, Rumunska a z kraje roku 2026 tak\u00e9 do D\u00e1nska, \u0160v\u00e9dska a Finska.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V sou\u010dasn\u00e9 dob\u011b vstupujeme na dal\u0161\u00ed Evropsk\u00e9 trhy, kdy c\u00edl pro rok 2026 je dal\u0161\u00edch 6 zem\u00ed, kam pat\u0159\u00ed i zem\u011b mimo Evropskou unii.<\/p>\n\n\n\t\t\t\t<figure class=\"component-article-image not-prose !my-8 lg:!my-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-mapa.png\" class=\"inline-block js-lightbox\">\n\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x0-default\/sanitino-mapa.avif\" type=\"image\/avif\" width=\"1024\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-mapa.png\" width=\"1024\" height=\"1024\" alt=\"Map of Europe with countries in dark blue and light teal, borders outlined in white (informational map).\" loading=\"lazy\" decoding=\"async\" class=\"max-w-full h-auto\">\n\t\t<\/picture>\n\t\t\t<\/a>\n\n\t\t\t<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Na\u0161i spolupr\u00e1ci jsme rozd\u011blili do \u010dty\u0159 f\u00e1z\u00ed \u2013 poj\u010fme si je p\u0159edstavit:<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Po\u010d\u00e1te\u010dn\u00ed f\u00e1ze vstupu na trh<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Abychom zajistili \u00fasp\u011bch, v ka\u017ed\u00e9 zemi jsme <strong>zavedli systematick\u00fd p\u0159\u00edstup.<\/strong> Prvn\u00edm krokem byl v\u017edy vstup na dan\u00fd trh. Z\u00e1sadn\u00ed pro n\u00e1s bylo co nejv\u00edce zv\u00fd\u0161it pov\u011bdom\u00ed o zna\u010dce Sanitino a podpo\u0159it n\u00e1kupy na e-shopu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Po\u010d\u00e1te\u010dn\u00ed f\u00e1ze tedy zahrnovala <strong>intenzivn\u00ed pr\u016fzkum trhu, anal\u00fdzu konkurence, snahu pochopit n\u00e1kupn\u00ed chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f<\/strong>, abychom pak mohli n\u00e1\u0161 p\u0159\u00edstup adekv\u00e1tn\u011b p\u0159izp\u016fsobit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zam\u011b\u0159ili jsme se na nav\u00e1z\u00e1n\u00ed pevn\u00fdch vztah\u016f se z\u00e1kazn\u00edky prost\u0159ednictv\u00edm c\u00edlen\u00fdch marketingov\u00fdch kampan\u00ed a propagace. <strong>D\u00edky tomu se zna\u010dka Sanitino stala snadno rozpoznatelnou a d\u016fv\u011bryhodnou.<\/strong><\/p>\n\n\n\t\t\t\t<figure class=\"component-article-image not-prose !my-8 lg:!my-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-case-web.avif\" class=\"inline-block js-lightbox\">\n\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x0-default\/sanitino-case-web.avif\" type=\"image\/avif\" width=\"1024\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-case-web.avif\" width=\"1200\" height=\"713\" alt=\"Monitor showing a Czech e-commerce homepage for SANITINO with a large hero image and navigation bar at the top, on a desktop screen\" loading=\"lazy\" decoding=\"async\" class=\"max-w-full h-auto\">\n\t\t<\/picture>\n\t\t\t<\/a>\n\n\t\t\t<\/figure>\n\n\n\t\t\t\t<div class=\"component-article-highlight bg-secondary-500 text-center p-6 lg:p-10 my-10 lg:my-16 not-prose\">\n\t\t\t\t\t\t\t<div class=\"max-w-4xl mx-auto flex flex-col gap-y-5\">\n\t\t\t\t<h2 class=\"text-white font-bold text-2xl lg:text-3xl uppercase\">\n\t\t\tAplikace Market Explorer, Market Finder a&nbsp;Export Analysis Deck n\u00e1m pomohly identifikovat vhodn\u00e9 trhy pro expanzi.\n\t\t<\/h2>\n\t\t<div class=\"prose prose-invert text-lg\/[1.25] lg:text-xl\/[1.25] text-balance\">\n\t\t\t<p>Poskytly n\u00e1m z\u00e1sadn\u00ed \u00fadaje pro prioritizaci jednotliv\u00fdch zem\u00ed a&nbsp;pro vytvo\u0159en\u00ed dlouhodob\u011b udr\u017eiteln\u00e9 strategie expanze.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Prost\u0159ednictv\u00edm n\u00e1stroj\u016f jako je Website Analysis Deck a Campaign Optimization jsme lokalizovali strukturu webov\u00fdch str\u00e1nek a kampan\u00ed tak, abychom maximalizovali v\u00fdkonnost a m\u00edru konverze.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u00fdsledek t\u00e9to f\u00e1ze:<\/strong> Anal\u00fdza trhu, pochopen\u00ed chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f, definov\u00e1n\u00ed obchodn\u00edch a strategick\u00fdch c\u00edl\u016f<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>F\u00e1ze r\u016fstu<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jakmile jsme se na trhu prosadili, p\u0159e\u0161li jsme do f\u00e1ze r\u016fstu. Tato f\u00e1ze se vyzna\u010dovala <strong>budov\u00e1n\u00edm siln\u00e9ho portfolia z\u00e1kazn\u00edk\u016f a stanoven\u00edm SMART c\u00edl\u016f<\/strong> (to znamen\u00e1 c\u00edl\u016f, kter\u00e9 jsou specifick\u00e9, me\u0159iteln\u00e9, dosa\u017eiteln\u00e9, realistick\u00e9 a \u010dasov\u011b omezen\u00e9).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ve v\u0161ech zem\u00edch Sanitino dos\u00e1hlo v\u00fdznamn\u00e9ho meziro\u010dn\u00edho r\u016fstu \u2013 <strong>p\u0159isp\u011blo k tomu p\u0159edev\u0161\u00edm vyu\u017e\u00edv\u00e1n\u00ed pokro\u010dil\u00e9 analytiky.<\/strong> Od \u0159\u00edzen\u00ed kampan\u00ed podle v\u00fdnosu (ROAS) jsme p\u0159e\u0161li k \u0159\u00edzen\u00ed podle mar\u017ee (POAS) a ke spr\u00e1v\u011b kampan\u00ed na z\u00e1klad\u011b skute\u010dn\u00fdch CRM dat jsme vyu\u017eili n\u00e1stroje jako <strong>PowerBI a BigQuery.<\/strong><\/p>\n\n\n\t\t\t\t<figure class=\"component-article-image not-prose !my-8 lg:!my-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/mairateam.com\/wp-content\/uploads\/cz-rem-emailing-700x300-1.png\" class=\"inline-block js-lightbox\">\n\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x0-default\/cz-rem-emailing-700x300-1.avif\" type=\"image\/avif\" width=\"1024\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/cz-rem-emailing-700x300-1.png\" width=\"700\" height=\"300\" alt=\"Promo banner: a\u017e 10% sleva a doprava zdarma na vybran\u00e9 produkty; plat\u00ed do 31.3.2026. Tooltip style banner with Sanitone logo.\" loading=\"lazy\" decoding=\"async\" class=\"max-w-full h-auto\">\n\t\t<\/picture>\n\t\t\t<\/a>\n\n\t\t\t<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e1\u0161 p\u0159\u00edstup zahrnoval <strong>zp\u0159esn\u011bn\u00ed m\u011b\u0159en\u00ed d\u00edky zapo\u010d\u00edt\u00e1n\u00ed stornovan\u00fdch objedn\u00e1vek a reklamac\u00ed<\/strong> \u2013 t\u00edm jsme zajistili, aby byla pou\u017e\u00edvan\u00e1 data co nejp\u0159esn\u011bj\u0161\u00ed. Mezi kl\u00ed\u010dov\u00e9 ukazatele, kter\u00e9 jsme m\u011b\u0159ili, pat\u0159il r\u016fst mar\u017ee, r\u016fst p\u0159\u00edjm\u016f, CLV a pod\u00edl na trhu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tato f\u00e1ze byla kl\u00ed\u010dov\u00e1 pro polo\u017een\u00ed pevn\u00fdch z\u00e1klad\u016f pro dal\u0161\u00ed expanzi.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u00fdsledek t\u00e9to f\u00e1ze:<\/strong> Nastaven\u00ed pokro\u010dil\u00e9ho m\u011b\u0159en\u00ed a optimalizace, odes\u00edl\u00e1n\u00ed vratek a stornovan\u00fdch objedn\u00e1vek do syst\u00e9mu PowerBI a Google Ads, zp\u0159esn\u011bn\u00ed dat. Zv\u00fd\u0161en\u00ed prodej\u016f o minim\u00e1ln\u011b 20 %, zv\u00fd\u0161en\u00ed efektivity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">F\u00e1ze expanze<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">V t\u00e9to f\u00e1zi jsme se zam\u011b\u0159ili na <strong>roz\u0161\u00ed\u0159en\u00ed produktov\u00e9 \u0159ady a vylep\u0161en\u00ed nab\u00eddky slu\u017eeb<\/strong> \u2013 nap\u0159\u00edklad zaveden\u00ed r\u016fzn\u00fdch zp\u016fsob\u016f platby a rychlej\u0161\u00ed mo\u017enosti doru\u010den\u00ed. <strong>Z\u00e1sadn\u00ed roli tu hr\u00e1la um\u011bl\u00e1 inteligence od Googlu.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nasadili jsme <strong>Google Smart Shopping<\/strong> a pozd\u011bji tak\u00e9 kampan\u011b <strong>Performance MAX<\/strong>, kter\u00e9 d\u00edky machine learningu v\u00fdrazn\u011b zv\u00fd\u0161ily efektivitu. Na\u0161e A\/B testy potvrdily v\u00fdhody t\u011bchto kampan\u00ed oproti tradi\u010dn\u00edm kampan\u00edm v PLA.<\/p>\n\n\n\t\t\t\t<figure class=\"component-article-image not-prose !my-8 lg:!my-16\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/mairateam.com\/wp-content\/uploads\/be-fr-web-kategorie-2500x300-1.jpg\" class=\"inline-block js-lightbox\">\n\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x0-default\/be-fr-web-kategorie-2500x300-1.avif\" type=\"image\/avif\" width=\"1024\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/be-fr-web-kategorie-2500x300-1.jpg\" width=\"2500\" height=\"300\" alt=\"Banni\u00e8re promo printani\u00e8re annon\u00e7ant des r\u00e9ductions jusqu&#039;\u00e0 -10 % et un bouton En savoir plus (illustrations d\u2019outils et personnages color\u00e9s).\" loading=\"lazy\" decoding=\"async\" class=\"max-w-full h-auto\">\n\t\t<\/picture>\n\t\t\t<\/a>\n\n\t\t\t<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>D\u016fle\u017eit\u00e1 sou\u010d\u00e1st t\u00e9to f\u00e1ze: Vstup na alespo\u0148 jeden nov\u00fd trh ro\u010dn\u011b<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Za\u010dali jsme op\u011bt <strong>pr\u016fzkumem, anal\u00fdzou konkurence a anal\u00fdzou chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f<\/strong>, abychom pro ka\u017edou zemi vytvo\u0159ili <strong>expanzn\u00ed strategii \u0161itou na m\u00edru.<\/strong> Kl\u00ed\u010dov\u00e1 byla transformace dat \u2013 kampan\u011b v Google Ads jsme optimalizovali t\u00edm, \u017ee jsme algoritmu poskytli lep\u0161\u00ed vstupy a m\u00edsto \u00fadaj\u016f o tr\u017eb\u00e1ch jsme pracovali s \u00fadaji o mar\u017e\u00edch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">K lad\u011bn\u00ed kampan\u00ed jsme vyu\u017eili r\u016fzn\u00e9 n\u00e1stroje v r\u00e1mci <strong>Google Ads<\/strong> \u2013 nap\u0159\u00edklad keyword planner, auk\u010dn\u00ed statistiky, Google Merchant Center nebo pl\u00e1nova\u010d z\u00e1sahu a v\u00fdkonu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kampan\u011b jsme rozd\u011blili do n\u011bkolika oblast\u00ed:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00e1kupn\u00ed kampan\u011b<\/strong> (p\u016fvodn\u011b manu\u00e1ln\u011b CPC, potom Smart Shopping a nyn\u00ed Performance MAX)<\/li>\n\n\n\n<li><strong>Search kampan\u011b<\/strong> (brandov\u00e9 kampan\u011b, top produkty a kategorie, labelizer struktura DSA a FDSA)<\/li>\n\n\n\n<li><strong>Dynamick\u00fd obsahov\u00fd remarketing<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Pomoc\u00ed remarketingov\u00fdch publik a vlastn\u00edch z\u00e1kaznick\u00fdch seznam\u016f jsme se sna\u017eili pro na\u0161e kampan\u011b vyu\u017e\u00edvat <strong>co nejlep\u0161\u00ed a nejp\u0159esn\u011bj\u0161\u00ed data.<\/strong><\/p>\n\n\n\t\t\t\t<figure class=\"component-article-image not-prose !my-8 lg:!my-16\">\n\t\t\t\t\t\t\t\t\t\t\t<picture class=\"inline\">\n\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/mairateam.com\/wp-content\/cache\/image\/1024x0-default\/sanitino-grafy-scaled.avif\" type=\"image\/avif\" width=\"1024\">\n\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/sanitino-grafy-scaled.avif\" width=\"3000\" height=\"2090\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"max-w-full h-auto\">\n\t\t\t\t<\/picture>\n\n\t\t\t<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u00fdsledek t\u00e9to f\u00e1ze:<\/strong> Roz\u0161\u00ed\u0159en\u00ed produktov\u00e9ho portfolia, roz\u0161\u00ed\u0159en\u00ed slu\u017eeb a AI algoritm\u016f. Minim\u00e1ln\u011b ztrojn\u00e1soben\u00ed obratu do p\u011bti let d\u00edky expanzi do dal\u0161\u00edch zem\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fin\u00e1ln\u00ed f\u00e1ze<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Posledn\u00ed f\u00e1ze je f\u00e1z\u00ed dal\u0161\u00edho v\u00fdvoje a <strong>zdokonalov\u00e1n\u00ed toho, co ji\u017e funguje.<\/strong> P\u0159esto\u017ee v n\u011bkter\u00fdch zem\u00edch st\u00e1le pokra\u010dujeme ve f\u00e1z\u00edch r\u016fstu a expanze, neust\u00e1le z\u00edsk\u00e1v\u00e1me nov\u00e9 z\u00e1kazn\u00edky a zlep\u0161ujeme na\u0161e slu\u017eby.<\/p>\n\n\n\t\t\t\t<div class=\"component-article-highlight bg-secondary-500 text-center p-6 lg:p-10 my-10 lg:my-16 not-prose\">\n\t\t\t\t\t\t\t<div class=\"max-w-4xl mx-auto flex flex-col gap-y-5\">\n\t\t\t\t<h2 class=\"text-white font-bold text-2xl lg:text-3xl uppercase\">\n\t\t\tB\u011bhem p\u011bti let se n\u00e1m poda\u0159ilo nejen ztrojn\u00e1sobit, ale dokonce zdesetin\u00e1sobit na\u0161e p\u0159\u00edjmy.\n\t\t<\/h2>\n\t\t<div class=\"prose prose-invert text-lg\/[1.25] lg:text-xl\/[1.25] text-balance\">\n\t\t\t<p>Dok\u00e1zali jsme tak\u00e9 v\u00fdrazn\u011b sn\u00ed\u017eit n\u00e1klady a&nbsp;zv\u00fd\u0161it efektivitu reklamy.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00edky GBS konzultac\u00edm jsme p\u0159izp\u016fsobili na\u0161i provozn\u00ed strategii pro kl\u00ed\u010dov\u00e9 trhy. <strong>Krom\u011b toho jsme:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>vylep\u0161ili z\u00e1kaznickou zku\u0161enost na vstupn\u00edch a produktov\u00fdch str\u00e1nk\u00e1ch,<\/strong><\/li>\n\n\n\n<li><strong>zlep\u0161ili jsme z\u00e1kaznickou podporu,<\/strong><\/li>\n\n\n\n<li><strong>zv\u00fd\u0161ili transparentnost<\/strong><\/li>\n\n\n\n<li><strong>p\u0159izp\u016fsobili n\u00e1kupn\u00ed proces pro konkr\u00e9tn\u00ed zem\u011b.<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Obrat se na st\u00e1vaj\u00edc\u00edch trz\u00edch zdvojn\u00e1sobil a ve v\u0161ech zem\u00edch do\u0161lo k meziro\u010dn\u00edmu n\u00e1r\u016fstu alespo\u0148 o 20 %. <strong>Na\u0161e meziro\u010dn\u00ed c\u00edle z\u016fst\u00e1vaj\u00ed stejn\u011b ambici\u00f3zn\u00ed: usilujeme o dal\u0161\u00ed r\u016fst o 20 % v ka\u017ed\u00e9 zemi.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Abychom r\u016fst podpo\u0159ili, zkoum\u00e1me tak\u00e9 potenci\u00e1l kampan\u00ed na <strong>podporu pov\u011bdom\u00ed o zna\u010dce<\/strong> v Google Ads. Aktivn\u011b testujeme pokro\u010dilej\u0161\u00ed metody a n\u00e1stroje, jako je <strong>SA360 a Criteo,<\/strong> abychom si udr\u017eeli konkuren\u010dn\u00ed v\u00fdhodu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Z\u00e1rove\u0148 tak\u00e9 zp\u0159es\u0148ujeme data a obohacujeme je nap\u0159\u00edklad informace, zda z\u00e1kazn\u00edk nakoupil jednou nebo opakovan\u011b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>D\u00edky kombinaci strategick\u00e9ho pl\u00e1nov\u00e1n\u00ed, transformace dat a efektivn\u00edho vyu\u017e\u00edv\u00e1n\u00ed pokro\u010dil\u00fdch n\u00e1stroj\u016f a technologi\u00ed jsme Sanitinu zajistili dobrou pozici pro trval\u00fd \u00fasp\u011bch a dal\u0161\u00ed expanzi na glob\u00e1ln\u00edm trhu.<\/strong><\/p>\n\n\n\t\t\t\t<div class=\"component-article-service bg-primary-500 p-5 my-10 lg:my-16 not-prose\">\n\t\t\t\t\t\t\t<div class=\"flex flex-col md:flex-row md:items-center gap-7\">\n\t\t\t\t\t\t\t<picture class=\"shrink-0 flex items-center justify-center size-32 md:size-50 lg:size-62\">\n\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/mairateam.com\/wp-content\/uploads\/service-list-5-black.svg\" width=\"230\" height=\"230\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"w-full h-full object-contain filter-white-color\">\n\t\t\t\t<\/picture>\n\n\t\t<div class=\"flex flex-col justify-center\">\n\t\t\t<h2 class=\"font-bold text-2xl xs:text-3xl uppercase text-secondary-500 mb-4\">\n\t\t\t\tChcete tak\u00e9 pomoct s&nbsp;expanz\u00ed?\n\t\t\t<\/h2>\n\t\t\t\t\t\t\t<div class=\"prose text-balance\">\n\t\t\t\t\t<p>V\u00edme, co funguje. Dejte n\u00e1m v\u011bd\u011bt a&nbsp;pod\u00edv\u00e1me se na to spole\u010dn\u011b.<\/p>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"mt-5\">\n\t\t\t\t\t\t\t\t\t<a href=\"\/cs\/#contact\" class=\"btn btn btn-tertiary\">\n\t\t\t\t\t\tNapi\u0161te n\u00e1m\t\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n","protected":false},"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-1493","case","type-case","status-publish","hentry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home &amp; Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Maira Team\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team\" \/>\n\t\t<meta property=\"og:description\" content=\"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home &amp; Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/mairateam.com\/wp-content\/uploads\/social.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/mairateam.com\/wp-content\/uploads\/social.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1290\" \/>\n\t\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-07-01T08:52:41+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-07-01T08:55:20+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home &amp; Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/mairateam.com\/wp-content\/uploads\/social.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/pripadove-studie\\\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/pripadove-studie\\\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\\\/#listItem\",\"name\":\"N\\u00e1r\\u016fst obratu o 948 % za \\u0161est let. Jak jsme pro Sanitino oto\\u010dili kohoutkem evropsk\\u00e9ho trhu\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/pripadove-studie\\\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\\\/#listItem\",\"position\":2,\"name\":\"N\\u00e1r\\u016fst obratu o 948 % za \\u0161est let. Jak jsme pro Sanitino oto\\u010dili kohoutkem evropsk\\u00e9ho trhu\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/#listItem\",\"name\":\"Home\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/#organization\",\"name\":\"Maira Team\",\"url\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/pripadove-studie\\\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\\\/#webpage\",\"url\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/pripadove-studie\\\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\\\/\",\"name\":\"N\\u00e1r\\u016fst obratu o 948 % za \\u0161est let. Jak jsme pro Sanitino oto\\u010dili kohoutkem evropsk\\u00e9ho trhu | Maira Team\",\"description\":\"Chcete tak\\u00e9 \\u00fasp\\u011b\\u0161n\\u011b expandovat? Sanitino je jeden z l\\u00eddr\\u016f na trhu v oblasti koupelnov\\u00e9ho a kuchy\\u0148sk\\u00e9ho vybaven\\u00ed. V ned\\u00e1vn\\u00e9 dob\\u011b roz\\u0161\\u00ed\\u0159ili sv\\u00e9 portfolio tak\\u00e9 o oblast Home & Garden, p\\u016fsob\\u00ed na celkem 15 evropsk\\u00fdch trz\\u00edch a expanduj\\u00ed d\\u00e1l. Se Sanitinem spolupracujeme p\\u0159es deset let \\u2013 od roku 2017. Na\\u0161e spolupr\\u00e1ce za\\u010dala celkem jednoduch\\u00fdm, zato ambici\\u00f3zn\\u00edm\",\"inLanguage\":\"cs-CZ\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/pripadove-studie\\\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\\\/#breadcrumblist\"},\"datePublished\":\"2026-07-01T10:52:41+02:00\",\"dateModified\":\"2026-07-01T10:55:20+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/\",\"name\":\"Maira Team\",\"inLanguage\":\"cs-CZ\",\"publisher\":{\"@id\":\"https:\\\/\\\/mairateam.com\\\/cs\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team<\/title>\n\n","aioseo_head_json":{"title":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team","description":"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home & Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm","canonical_url":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/mairateam.com\/cs\/#listItem","position":1,"name":"Home","item":"https:\/\/mairateam.com\/cs\/","nextItem":{"@type":"ListItem","@id":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/#listItem","name":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu"}},{"@type":"ListItem","@id":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/#listItem","position":2,"name":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu","previousItem":{"@type":"ListItem","@id":"https:\/\/mairateam.com\/cs\/#listItem","name":"Home"}}]},{"@type":"Organization","@id":"https:\/\/mairateam.com\/cs\/#organization","name":"Maira Team","url":"https:\/\/mairateam.com\/cs\/"},{"@type":"WebPage","@id":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/#webpage","url":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/","name":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team","description":"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home & Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm","inLanguage":"cs-CZ","isPartOf":{"@id":"https:\/\/mairateam.com\/cs\/#website"},"breadcrumb":{"@id":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/#breadcrumblist"},"datePublished":"2026-07-01T10:52:41+02:00","dateModified":"2026-07-01T10:55:20+02:00"},{"@type":"WebSite","@id":"https:\/\/mairateam.com\/cs\/#website","url":"https:\/\/mairateam.com\/cs\/","name":"Maira Team","inLanguage":"cs-CZ","publisher":{"@id":"https:\/\/mairateam.com\/cs\/#organization"}}]},"og:locale":"cs_CZ","og:site_name":"Maira Team","og:type":"article","og:title":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team","og:description":"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home &amp; Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm","og:url":"https:\/\/mairateam.com\/cs\/pripadove-studie\/narust-obratu-o-948-za-sest-let-jak-jsme-pro-sanitino-otocili-kohoutkem-evropskeho-trhu\/","og:image":"https:\/\/mairateam.com\/wp-content\/uploads\/social.jpg","og:image:secure_url":"https:\/\/mairateam.com\/wp-content\/uploads\/social.jpg","og:image:width":1290,"og:image:height":600,"article:published_time":"2026-07-01T08:52:41+00:00","article:modified_time":"2026-07-01T08:55:20+00:00","twitter:card":"summary","twitter:title":"N\u00e1r\u016fst obratu o 948 % za \u0161est let. Jak jsme pro Sanitino oto\u010dili kohoutkem evropsk\u00e9ho trhu | Maira Team","twitter:description":"Chcete tak\u00e9 \u00fasp\u011b\u0161n\u011b expandovat? Sanitino je jeden z l\u00eddr\u016f na trhu v oblasti koupelnov\u00e9ho a kuchy\u0148sk\u00e9ho vybaven\u00ed. V ned\u00e1vn\u00e9 dob\u011b roz\u0161\u00ed\u0159ili sv\u00e9 portfolio tak\u00e9 o oblast Home &amp; Garden, p\u016fsob\u00ed na celkem 15 evropsk\u00fdch trz\u00edch a expanduj\u00ed d\u00e1l. Se Sanitinem spolupracujeme p\u0159es deset let \u2013 od roku 2017. Na\u0161e spolupr\u00e1ce za\u010dala celkem jednoduch\u00fdm, zato ambici\u00f3zn\u00edm","twitter:image":"https:\/\/mairateam.com\/wp-content\/uploads\/social.jpg"},"aioseo_meta_data":{"post_id":"1493","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-07-01 08:57:28","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":null,"created":"2026-06-30 14:21:30","updated":"2026-07-01 08:57:28","ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}}},"_links":{"self":[{"href":"https:\/\/mairateam.com\/cs\/wp-json\/wp\/v2\/case\/1493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mairateam.com\/cs\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/mairateam.com\/cs\/wp-json\/wp\/v2\/types\/case"}],"version-history":[{"count":8,"href":"https:\/\/mairateam.com\/cs\/wp-json\/wp\/v2\/case\/1493\/revisions"}],"predecessor-version":[{"id":1509,"href":"https:\/\/mairateam.com\/cs\/wp-json\/wp\/v2\/case\/1493\/revisions\/1509"}],"wp:attachment":[{"href":"https:\/\/mairateam.com\/cs\/wp-json\/wp\/v2\/media?parent=1493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}